New Delhi: Schneider Electric has unveiled the festive edition of its signature campaign, ‘Bring Home the Smart’.
The initiative highlights the joy and spirit of the festive season while encouraging consumers to make every home upgrade smarter through innovative technology.
‘Bring Home the Smart’ Campaign Inspires Smarter Living
The ‘Bring Home the Smart’ campaign is designed to inspire Indian households to embrace intelligent solutions that seamlessly combine tradition with modern innovation.
During the festive season, when shopping, renovations, and new product purchases are common, Schneider Electric is positioning its smart solutions as essential upgrades that enhance comfort, safety, and connectivity.
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From stylish Miluz Zeta switches with AQI indicators, Voltage Surge Protectors that safeguard appliances, and USB A+C sockets for seamless device charging, to the Wiser Smart Home Automation range that brings energy-efficient, connected living, the campaign showcases solutions for a smarter and healthier home.
Commenting on the campaign, Rajat Abbi, Vice President – Marketing, Schneider Electric India, said,
“Festivals in India are about new beginnings and joyful experiences with loved ones. Through this campaign, we want consumers to see that every upgrade can be meaningful when made smarter. From stylish switch designs that match festive renovations to automation that brings ease and efficiency, we are here to make homes more comfortable, connected, and future-ready.”
Sumati Sahgal, Vice President – Retail, Schneider Electric India, added, “Our ‘Bring Home the Smart’ campaign embodies festive celebrations by showcasing how smart technologies transform living spaces into efficient, convenient, and secure environments. We believe technology should elevate quality of life while allowing families to honour traditions. This campaign makes smart living accessible and meaningful for every Indian household.”
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Campaign Rollout Across India
The festive edition of ‘Bring Home the Smart’ has been launched with three short films highlighting how technology can simplify everyday living.
The campaign is being amplified across major Indian cities through multiple marketing touchpoints, while also strengthening Schneider Electric’s e-commerce presence to deliver a seamless buying journey.
By connecting with households upgrading appliances or renovating homes this festive season, Schneider Electric continues to align with the aspirations of modern Indian consumers. The festive edition of ‘Bring Home the Smart’ is not just about technology—it represents the blend of tradition, innovation, and smarter living.
Watch the campaign films:
- Schneider Electric Miluz ZeTa Switches: https://www.youtube.com/watch?v=3YV1a9PMDVo
- Schneider Electric Wiser Home Automation: https://www.youtube.com/watch?v=84L4-3F5KB4
- Schneider Electric USB A + C Socket By Miluz ZeTa: https://www.youtube.com/watch?v=uq6SsiyarKk
